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  get paid to wear  

  ADAY on repeat  

  get paid to wear  

  ADAY on repeat  

On average, we wear an outfit 7 times before throwing it away. Crazy, right?

We believe in quality over quantity, so we’re going to pay you to wear your ADAY all day, everyday. Enter for your chance to join our Outfit Repeater Challenge.

On average, we wear an outfit 7 times before throwing it away. Crazy, right?

We believe in quality over quantity, so we’re going to pay you to wear your ADAY all day, everyday. Enter for your chance to join our Outfit Repeater Challenge.

On average, we wear an outfit 7 times before throwing it away. Crazy, right?

We believe in quality over quantity, so we’re going to pay you to wear your ADAY all day, everyday. Because it’s cool to wear the same thing twice (and the rest).

Enter for your chance to join our Outfit Repeater Challenge.

here's how it works

here's how it works

1. pick your favorite ADAY piece

Style it as many times as you can over 14 days.

2. earn credit for every wear

Send us a photo and we'll pay you per "wear."

3. we'll match your credit

As your sustainable wealth manager, we'll match your credit at the end. So that's really $2.08 per wear (woo!).

4. invest in a better future

Keep the credit or donate it to Cool Effect who are investing in a building a better future, too.

1. pick your favorite ADAY piece

Style it as many times as you can over 14 days.

2. earn credit for every wear

Send us a photo and we'll pay you per "wear."

3. we'll match your credit

As your sustainable wealth manager, we'll match your credit at the end. So that's really $2.08 per wear (woo!).

4. invest in a better future

Keep the credit or donate it to Cool Effect who are investing in a building a better future, too.


here's why we're doing it

The Outfit Repeater challenge was inspired by our customers, many of whom wear ADAY on repeat already in an effort to do more with less.

Investing in better quality pieces that you can wear for a longer time is better for your wallet (hello savings) and the world (bye waste). Small steps, like buying fewer pieces you can do more in, add up to have big impact.

That’s why we chose to work with Cool Effect. Take a small step with us by joining the Outfit Repeater Challenge.

become an outfit repeater


here's why we're doing it

The Outfit Repeater challenge was inspired by our customers, many of whom wear ADAY on repeat already in an effort to do more with less.

Investing in better quality pieces that you can wear for a longer time is better for your wallet (hello savings) and the world (bye waste). Small steps, like buying fewer pieces you can do more in, add up to have big impact.

That’s why we chose to work with Cool Effect, to help us reduce our carbon footprint. Take a small step with us by joining the Outfit Repeater Challenge.